Business Health Check Template

After a 15+ year career as one of Australia's leading Heads of Digital working with both Australian and international fashion houses, Elle Kuiters founded White Canvas Co. in 2020.With a clear focus on driving profitable growth in the hyper-competitive online market, White Canvas Co. has grown organically by helping brands navigate complexity, unlock opportunities, and build sustainable, long-term growth.Today, we work as an extension of your team — offering end-to-end support across strategy, digital, performance and development. We bring clarity, capability, and a deep understanding of what it takes to grow a successful brand online.